ATLAS News · Companies

Bank of America Cuts Nike Earnings Forecast, Delays Sales Recovery to 2028

Published November 10, 2026 · 4 sources

Bank of America lowered its Nike earnings forecasts and pushed back its expected sales recovery to 2028, Proactive reports. Other outlets note cautious broker notes.

What happened

Proactive financial news reports that Bank of America has reduced its earnings forecasts for Nike Inc (NYSE:NKE, XETRA:NKE). The bank also pushed back the timing of its expected sales recovery for the sportswear maker.

According to Proactive, the new expected timing for the recovery is 2028. The report says the bank is warning about the sportswear company's outlook, though the description provided does not give further detail.

Separately, ad-hoc-news.de describes inflation fears and two cautious broker notes as weighing on the stock. The Business Journals reports that top Oregon executives chose Nike's Elliott Hill for the Moore Admired CEO Award.

Context

Brokerage analysts regularly revise earnings estimates and recovery timelines for large listed companies, and these changes are one input investors follow.

Why it matters

A later expected sales recovery at a major sportswear brand may shape how analysts and market participants view Nike's earnings outlook.

Stocks in this story

Price changes are shown for the trading day of the story and are a coincidence in time, not proof that the news caused them. Figures are ATLAS data from our database.

NikeNKE

−3.03%

Consumer Cyclical · NYSE

Live price

$38.07▼ -3.03%

live price · USD

Close on November 10: $38.67−3.03% vs. previous close ($39.88)
Fair value (ATLAS): $25.07Fair range: $18.59 to $31.84The price ($38.07) is 51.8% above that figure.
Chance of a rise in 1 month: 50%Probability of closing higher than today within 21 sessions.Normal range: half of the scenarios end between $35.84 and $40.49; 9 in 10, between $32.16 and $45.12.

See the full ATLAS analysis of Nike →

Closing prices, fair value and probabilities: ATLAS own data. How we calculate fair value.

Sources

ATLAS writes its own summaries from the reporting of these outlets. Each link opens the original publisher.

Nike sales recovery pushed back as Bank of America cuts earnings forecast · Proactive financial news · November 10, 2026
Bank of America cuts Nike earnings forecast as recovery pushed back to 2028 · Proactive financial news · November 10, 2026
Top Oregon executives choose Nike's Elliott Hill for Moore Admired CEO Award · The Business Journals · November 10, 2026
Nike Slips as Inflation Fears and Two Cautious Broker Notes Weigh on the Stock · ad-hoc-news.de · November 11, 2026

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Information, not advice. This content is informational and is not an investment recommendation or an offer to buy or sell securities. ATLAS estimates come from statistical models using public data, can be wrong, and past performance does not guarantee future results. Disclaimer