🛍️ ATLAS · Black Friday

Black Friday 2026: the Canadian retail stocks in focus

From Black Friday through Boxing Week, the holidays are peak trading for Canadian retailers. Here is what ATLAS's model sees in the TSX names: fair value, cheap or expensive, and the 12-month probability.

Data as of the close of 2026-11-06 · Prices in Canadian dollars (CAD)

44 companies
1cheap vs fair value
0expensive vs fair value
1.5%average dividend
How to read it: ATLAS gives no buy or sell advice. On each company, the blue "What ATLAS sees" block is its own read: fair value, cheap/expensive verdict and probability. Below, the market data.

The companies, with ATLAS's read

C
Canadian TireCTC-A
Consumer discretionary · general retail (Canadian Tire)
Price today: $204.84
◆ WHAT ATLAS SEES
Fair value
$201.72
Verdict
≈ at fair value
12-month probability
59% ends higher
P/E
16.4×
Dividend
3.5%
52-week range
$164.48 – $211.02
See full page →
◆ WHAT YOU GET WITH ATLAS

This same read, for any stock in the world

You just saw what ATLAS says about Canadian Tire: its fair value, whether it's cheap or expensive, and its probability. The same, instantly, for 200,000+ stocks across 50 markets — start free.

Fair valuefor every stock, with a cheap/expensive verdict and why
Model probability12 months out, calibrated — the same one on this page
Personal alertswhen a stock you follow moves, reports or pays a dividend
Ready-made portfoliosATLAS builds for you by goal and risk
Earnings and dividendsupcoming dates and each company history
Crisis simulatorsee how your portfolio would do in a crash
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L
Loblaw CompaniesL
Consumer staples · grocery (Loblaw)
Price today: $69.45
◆ WHAT ATLAS SEES
Fair value
$85.26
Verdict
▼ 19% below fair value · cheap
12-month probability
60% ends higher
P/E
28.7×
Dividend
0.9%
52-week range
$56.00 – $71.07
See full page →
D
DollaramaDOL
Consumer discretionary · dollar stores (Dollarama)
Price today: $215.49
◆ WHAT ATLAS SEES
Fair value
$203.67
Verdict
≈ at fair value
12-month probability
57% ends higher
P/E
42.3×
Dividend
0.2%
52-week range
$163.25 – $222.17
See full page →
A
AritziaATZ
Consumer discretionary · apparel (Aritzia)
Price today: $155.00
◆ WHAT ATLAS SEES
Fair value
$145.14
Verdict
≈ at fair value
12-month probability
46% ends higher
P/E
31.3×
Dividend
—
52-week range
$94.36 – $174.52
See full page →

How ATLAS calculates it

Fair value: an estimate of what the company is worth from its numbers; price below = "cheap", above = "expensive". 12-month probability: the output of ATLAS's calibrated model, the same on every page. These are estimates, not certainties.

Frequently asked questions

Does ATLAS recommend buying these stocks for Black Friday?
No. ATLAS gives no recommendations. It shows its read of each company (cheap/expensive, probability, dividend) so you can decide with data.
When is Black Friday 2026 in Canada?
Friday, November 27, 2026, followed by Cyber Monday and the Boxing Week sales after December 26.
How often is this data updated?
With every market close. The data date is shown at the top of the page.

ATLAS uses closing prices and its own model. These are estimates, not a promise or personalized advice. ATLAS does not buy for you.