ATLASATLAS fair value
₩29,438
Above fair value · 44% premium
Range: ₩26,494–₩32,382Fair valuePrice
Bookook Sec (001270.KO)
Bookook Sec stock price today, ATLAS forecast and fair value
Financial Services · Capital Markets · Korea Exchange (KOSPI) · South Korea
₩42,500▲ +0.83%
Prices as of Oct 27, 2026 · KRW
Chance of rising in 1 month
50%
that it ends higher than today in 21 sessions
0%coin flip 50%100%
This is just the summary. See everything on Bookook Sec in ATLAS
ATLAS's own quantitative analysis, all in one place.
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
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On Bookook Sec
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
- NewsThe latest on the company, in one place.
And for you
- ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
- AlertsWe let you know when something changes in your stocks.
- Crisis simulatorHow your portfolio would do in a crash like 2008.
- Practice risk-free$10,000 in virtual money to invest at real prices.
- Global screenerSearch US stocks and stocks from 47 countries with filters.
Plans from €3.99 a month.
ATLAS estimates Bookook Sec's fair value at about ₩29,438 per share (reasonable range: ₩26,494 to ₩32,382). At ₩42,500, the stock trades 44% above it.
It is calculated with valuation multiples of comparable companies. Confidence in the estimate is medium. It is an estimate, not a promise: if the company's results change, so does its fair value.
ATLAS's model gives Bookook Sec a 50% chance of finishing higher a month from now (21 trading sessions) than today: close to a coin flip.
In half of the simulated outcomes the price ends between ₩39,566 and ₩45,549; in 9 out of 10, between ₩34,923 and ₩51,605. Estimated annual volatility is 36%.
Price, last 12 months (weekly close)
Key numbers
- Market cap
- ₩401B
- Market cap (USD)
- $303M
- P/E ratio
- 21.1
- Dividend yield
- 5.34%
- 52-week high
- ₩104,600
- 52-week low
- ₩41,600
- Revenue (12 months)
- ₩1.5T
- Gross margin
- 97.9%
- Operating margin
- 27.7%
- Net margin
- 3.2%
- Beta
- 0.72
What this means
These are two different questions: fair value looks at the business (what it is worth given what it earns) and the odds look at the price over the next month. Bookook Sec sits above fair value and its odds of rising over a month are close to a coin flip. An expensive stock can keep climbing and a cheap one can keep falling, which is why ATLAS shows the two readings separately.
Over the last 52 weeks 001270.KO has traded between ₩41,600 and ₩104,600. Today it is 59.4% below that high and 2% above its low.
On the business: net margin is 3.2%; it trades at 21.1 times earnings.
Its beta is 0.72: it tends to move less than the market.
About the company
BOOKOOK Securities Co., Ltd. provides retail and institutional brokerage services in South Korea. It also offers financial product sales, corporate finance, such as IPO, corporate bond, etc; project financing, and structured financing business.
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Comparable companies
Other companies in the same line of business:
Frequently asked questions
What is Bookook Sec (001270.KO) fair value?
About ₩29,438 per share according to ATLAS (reasonable range: ₩26,494 to ₩32,382). With the stock at ₩42,500, it is 44% above it.
What is the chance 001270.KO goes up next month?
50%: close to a coin flip. In half of the simulated outcomes, 001270.KO ends the month between ₩39,566 and ₩45,549.
How big is Bookook Sec and what is its P/E ratio?
Bookook Sec's market capitalization is ₩401B. Its price-to-earnings (P/E) ratio is 21.1: you pay ₩21.1 for each ₩1.00 of yearly earnings.
Does Bookook Sec pay a dividend?
Yes. 001270.KO's current dividend yield is 5.34% at today's price (₩42,500).
Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer