Soho China (0410.HK)

Soho China share price today, ATLAS forecast and fair value

Real Estate · Real Estate Services · Hong Kong Exchanges (HKEX) · Hong Kong SAR China

HK$0.240▼ -7.69%

Prices as of Oct 27, 2026 · HKD

ATLAS fair value

HK$0.720

Below fair value · 67% discount

Range: HK$0.241–HK$2.67Fair valuePrice

Chance of rising in 1 month

50%

that it ends higher than today in 21 sessions

0%coin flip 50%100%

This is just the summary. See everything on Soho China in ATLAS

ATLAS's own quantitative analysis, all in one place.

Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
Officers and shareholdersWho runs the company and which funds hold its shares.
Customer and supplier mapWho it does business with, from its own filings.
ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
AlertsWe let you know when something changes in your stocks.

See everything included

Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
NewsThe latest on the company, in one place.
Crisis simulatorHow your portfolio would do in a crash like 2008.
Practice risk-free$10,000 in virtual money to invest at real prices.
Global screenerSearch US stocks and stocks from 47 countries with filters.

On Soho China

Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
Officers and shareholdersWho runs the company and which funds hold its shares.
Customer and supplier mapWho it does business with, from its own filings.
Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
NewsThe latest on the company, in one place.

And for you

ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
AlertsWe let you know when something changes in your stocks.
Crisis simulatorHow your portfolio would do in a crash like 2008.
Practice risk-free$10,000 in virtual money to invest at real prices.
Global screenerSearch US stocks and stocks from 47 countries with filters.

Get started →

Plans from €3.99 a month.

ATLAS estimates Soho China's fair value at about HK$0.720 per share (reasonable range: HK$0.241 to HK$2.67). At HK$0.240, the stock trades 67% below it.

It is calculated with a blend of a discounted cash-flow model and peer valuation multiples. Confidence in the estimate is low. It is an estimate, not a promise: if the company's results change, so does its fair value.

ATLAS's model gives Soho China a 50% chance of finishing higher a month from now (21 trading sessions) than today: close to a coin flip.

In half of the simulated outcomes the price ends between HK$0.226 and HK$0.255; in 9 out of 10, between HK$0.204 and HK$0.283. Estimated annual volatility is 33%.

Price, last 12 months (weekly close)

Key numbers

Market cap: HK$1.4B
Market cap (USD): $176M
52-week high: HK$0.570
52-week low: HK$0.240
Revenue (12 months): CN¥1.3B
Gross margin: 82.1%
Operating margin: 53.9%
Net margin: -17.7%
Beta: 0.61

What this means

These are two different questions: fair value looks at the business (what it is worth given what it earns) and the odds look at the price over the next month. Soho China sits below fair value and its odds of rising over a month are close to a coin flip. An expensive stock can keep climbing and a cheap one can keep falling, which is why ATLAS shows the two readings separately.

Over the last 52 weeks 0410.HK has traded between HK$0.240 and HK$0.570. Today it is 57.9% below that high and 0% above its low.

Its beta is 0.61: it tends to move less than the market.

About the company

SOHO China Limited, together with its subsidiaries, engages in real estate development, and property leasing and related management activities in the People's Republic of China. It also operates serviced hotels and plazas.

Want to see everything about Soho China?

Get started →

Plans from €3.99 a month.

Comparable companies

Other companies in the same line of business:

Frequently asked questions

What is Soho China (0410.HK) fair value?

About HK$0.720 per share according to ATLAS (reasonable range: HK$0.241 to HK$2.67). With the stock at HK$0.240, it is 67% below it.

What is the chance 0410.HK goes up next month?

50%: close to a coin flip. In half of the simulated outcomes, 0410.HK ends the month between HK$0.226 and HK$0.255.

How big is Soho China and what is its P/E ratio?

Soho China's market capitalization is HK$1.4B. We do not show a P/E because it has no positive earnings to base one on.

How volatile is 0410.HK?

ATLAS estimates annual volatility at 33%. In a typical month, half of the outcomes end between HK$0.226 and HK$0.255.

Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer