ATLASATLAS fair value
ATLAS has no fair value for this stock today.
Deyun (1440.HK)
Deyun share price today, ATLAS forecast and fair value
Consumer Cyclical · Footwear & Accessories · Hong Kong Exchanges (HKEX) · Hong Kong SAR China
HK$15.00▲ +11.44%
Prices as of Oct 27, 2026 · HKD
Chance of rising in 1 month
44%
that it ends higher than today in 21 sessions
0%coin flip 50%100%
This is just the summary. See everything on Deyun in ATLAS
ATLAS's own quantitative analysis, all in one place.
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
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- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
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On Deyun
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
- NewsThe latest on the company, in one place.
And for you
- ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
- AlertsWe let you know when something changes in your stocks.
- Crisis simulatorHow your portfolio would do in a crash like 2008.
- Practice risk-free$10,000 in virtual money to invest at real prices.
- Global screenerSearch US stocks and stocks from 47 countries with filters.
Plans from €3.99 a month.
ATLAS's model gives Deyun a 44% chance of finishing higher a month from now (21 trading sessions) than today: somewhat worse than a coin flip.
In half of the simulated outcomes the price ends between HK$12.01 and HK$17.27; in 9 out of 10, between HK$8.70 and HK$23.84. Estimated annual volatility is 113%.
Price, last 12 months (weekly close)
Key numbers
- Market cap
- HK$19.6B
- Market cap (USD)
- $2.5B
- 52-week high
- HK$23.50
- 52-week low
- HK$6.62
- Revenue (12 months)
- CN¥388M
- Gross margin
- 14.7%
- Operating margin
- 2.7%
- Net margin
- -13.3%
- Beta
- 0.73
What this means
ATLAS does not publish a fair value for 1440.HK right now, but it does show its odds of rising: somewhat worse than a coin flip.
Over the last 52 weeks 1440.HK has traded between HK$6.62 and HK$23.50. Today it is 36.2% below that high and 127% above its low.
Its beta is 0.73: it tends to move less than the market.
About the company
Star Shine Holdings Group Limited, an investment holding company, engages in the manufacturing of lace and provision of dyeing services, and footwear business in Mainland China and Hong Kong. It offers lace for use in the production of branded lingerie products on order-by-order basis.
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Comparable companies
Other companies in the same line of business:
Frequently asked questions
What does Deyun do?
Star Shine Holdings Group Limited, an investment holding company, engages in the manufacturing of lace and provision of dyeing services, and footwear business in Mainland China and Hong Kong. It offers lace for use in the production of branded lingerie products on order-by-order basis.
What is the chance 1440.HK goes up next month?
44%: somewhat worse than a coin flip. In half of the simulated outcomes, 1440.HK ends the month between HK$12.01 and HK$17.27.
How big is Deyun and what is its P/E ratio?
Deyun's market capitalization is HK$19.6B. We do not show a P/E because it has no positive earnings to base one on.
How volatile is 1440.HK?
ATLAS estimates annual volatility at 113%. In a typical month, half of the outcomes end between HK$12.01 and HK$17.27.
Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer