ATLASATLAS fair value
£13.80
Below fair value · 47% discount
Range: £11–£19Fair valuePrice
Watches Of Switzerland (WOSG.LSE)
Watches Of Switzerland share price today, ATLAS forecast and fair value
Consumer Cyclical · Luxury Goods · London Stock Exchange · United Kingdom
£7.31▼ -3.37%
Prices as of Oct 27, 2026 · GBP
Chance of rising in 1 month
50%
that it ends higher than today in 21 sessions
0%coin flip 50%100%
This is just the summary. See everything on Watches Of Switzerland in ATLAS
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- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
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On Watches Of Switzerland
- Simulation and expected rangeThousands of simulated scenarios: how far the price could rise or fall.
- Officers and shareholdersWho runs the company and which funds hold its shares.
- Customer and supplier mapWho it does business with, from its own filings.
- Valuation and financialsFair value step by step, quarterly accounts and upcoming events.
- NewsThe latest on the company, in one place.
And for you
- ATLAS builds your portfolioAnswer a short test and get portfolios that fit you.
- AlertsWe let you know when something changes in your stocks.
- Crisis simulatorHow your portfolio would do in a crash like 2008.
- Practice risk-free$10,000 in virtual money to invest at real prices.
- Global screenerSearch US stocks and stocks from 47 countries with filters.
Plans from €3.99 a month.
ATLAS estimates Watches Of Switzerland's fair value at about £13.80 per share (reasonable range: £10.63 to £19.23). At £7.31, the stock trades 47% below it.
It is calculated with a blend of a discounted cash-flow model and peer valuation multiples. Confidence in the estimate is medium. It is an estimate, not a promise: if the company's results change, so does its fair value.
ATLAS's model gives Watches Of Switzerland a 50% chance of finishing higher a month from now (21 trading sessions) than today: close to a coin flip.
In half of the simulated outcomes the price ends between £6.85 and £7.80; in 9 out of 10, between £6.11 and £8.74. Estimated annual volatility is 32%.
Price, last 12 months (weekly close)
Key numbers
- Market cap
- £1.6B
- Market cap (USD)
- $2.2B
- P/E ratio
- 16.2
- 52-week high
- £8.02
- 52-week low
- £3.78
- Revenue (12 months)
- £1.8B
- Gross margin
- 13.3%
- Operating margin
- 10.2%
- Net margin
- 5.4%
- Beta
- 1.85
What this means
These are two different questions: fair value looks at the business (what it is worth given what it earns) and the odds look at the price over the next month. Watches Of Switzerland sits below fair value and its odds of rising over a month are close to a coin flip. An expensive stock can keep climbing and a cheap one can keep falling, which is why ATLAS shows the two readings separately.
Over the last 52 weeks WOSG.LSE has traded between £3.78 and £8.02. Today it is 8.8% below that high and 93% above its low.
On the business: net margin is 5.4%; it trades at 16.2 times earnings.
Its beta is 1.85: it tends to move more than the market, both up and down.
About the company
Watches of Switzerland Group PLC operates as a retailer of luxury watches and jewelry in the United Kingdom, and the United States. The company engages in the sale of fashion and classic watches, and jewelry; as well as offer servicing, repairs, and product insurance services.
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Comparable companies
Other companies in the same line of business:
Frequently asked questions
What is Watches Of Switzerland (WOSG.LSE) fair value?
About £13.80 per share according to ATLAS (reasonable range: £10.63 to £19.23). With the stock at £7.31, it is 47% below it.
What is the chance WOSG.LSE goes up next month?
50%: close to a coin flip. In half of the simulated outcomes, WOSG.LSE ends the month between £6.85 and £7.80.
How big is Watches Of Switzerland and what is its P/E ratio?
Watches Of Switzerland's market capitalization is £1.6B. Its price-to-earnings (P/E) ratio is 16.2: you pay £16.2 for each £1.00 of yearly earnings.
How volatile is WOSG.LSE?
ATLAS estimates annual volatility at 32%. In a typical month, half of the outcomes end between £6.85 and £7.80.
Not investment advice. ATLAS estimates are produced by statistical models from public data; they can be wrong and past performance does not predict future results. Consider your own situation before investing. Disclaimer